Instagram – The world’s biggest tech brands. History, offer and company profile

Instagram is a smartphone application that allows users to take photos, apply digital filters and share them with others on the Internet. It was founded by Kevin Systrom and Mike Krieger in 2010. The company’s headquarters are in Menlo Park, California, in the United States. Instagram can also be used as a social network as it has the ability to connect people who share common interests or follow each other

In September 2016, Instagram surpassed 400 million active monthly users, making it one of the most successful mobile apps ever made. When compared to other social media platforms such as Facebook (1 billion) or Twitter (330 million), Instagram is still lagging behind, but is growing rapidly thanks to recent algorithm changes that make users see the photos they are most interested in.

Instagram is not just a photo sharing app, though this feature is the focus of most of the platform. It has several features including live video streaming and face filters that can be added to photos before they are shared with others.

The company also introduced a subscription-free service called Instagram Plus. It allows users to access more creative tools, including an editing tool that allows up to 32 different filters to be used at the same time. It also allows them to upload photos in their original format without having to download an additional app.

In 2017, Instagram has 1 billion monthly active users worldwide with 400 million coming from the United States alone. The company is currently owned by Facebook (NASDAQ: FB) and was acquired for $ 1 billion in 2012.

Advertising on Instagram works in much the same way as advertising on other social media platforms. Companies can create ads that are targeted to specific users based on their interests, demographics, and past behavior. The ads are then served to those users who view Instagram.

There are many reasons why businesses might decide to advertise on Instagram. The platform has a large and engaged user base, and its ads are highly effective in increasing engagement and generating leads. Additionally, Instagram is owned by Facebook, which means companies can use its powerful targeting tools to reach even more consumers.

An Instagram influencer is a person who has a large number of followers on a social network and is able to convince his followers to take specific actions, such as purchasing a product or service. They are often paid by brands to promote their products or services, and in recent years they have become an important part of marketing campaigns.

There are several factors that make an Instagram influencer successful. They need to have a large and engaged audience, be able to create high-quality content, and be an impact in their niche. They also need to be credible and trustworthy, and their followers need to believe they are recommending something because they believe it, not just because they are paid to do it.

Many brands are now turning to Instagram influencers to promote their products and services as it is less invasive than advertising. When an influencer recommends something because they genuinely believe it, followers are more likely to trust their opinion.